performance-marketing

gads-offline-conversion-tag: Track Offline Conversions

Name: gads-offline-conversion-tag: Track Offline Conversions
Author: stape-io

Get offline conversion insights with gads-offline-conversion-tag for Google Tag Manager Server Side, ideal for startup founders using Google Ads.

From the repo · “Google Ads Offline Conversion tag for Google Tag Manager Server Side”

intermediate⏱ 30 minutes💵 Free + LLM API costs

12 stars1 forksSmartyGuide quality 9/10 · reviewed Jun 29Updated 8/13/2026100% free · open source

What it is

Create a tag in Google Tag Manager Server Side to track offline Google Ads conversions.

Real use case example

"A marketer at a small e-commerce business can easily use this skill to set up offline conversion tracking for Google Ads. First, they create a new tag in Google Tag Manager Server Side for the Google Ads Offline Conversion. Next, they configure the tag to receive offline conversion data from their website's checkout process. Finally, the tag automatically sends this data to Google Ads, helping the marketer accurately measure and optimize their ad campaigns."

Best insideClaude Desktop

When to use it

•When you want to measure the impact of your Google Ads on offline sales or conversions
•When you need to optimize your ad campaigns based on offline conversion data
•When you want to integrate your Google Ads data with other offline data sources for a unified view of your marketing performance

Ready-to-paste prompt

Upload offline conversion data to Google Ads using the command `googleads.offlineconversions.upload(conversions=[{'conversionId': '1234567890', 'conversionLabel': 'example-label', 'conversionTime': '2022-01-01T12:00:00Z', 'conversionValue': 10.99}])`

Heads up: Make sure you have a Google Ads account and a Google Tag Manager Server Side container set up, and that you have replaced the placeholder values in the 'gads-offline-conversion-tag' template with your actual Google Ads conversion ID and label

Saves to your device

Use with Claude

New

Skip the builder — one click puts this in Claude, Cursor, Antigravity and more.

✅ Light setup

Installs with a command or two; your AI agent can do it for you.

Try it instantly — no install

Claude Code

mkdir -p ~/.claude/skills/gads-offline-conversion-tag && curl -fsSL https://workflowstacks.com/api/skills/gads-offline-conversion-tag/claude-skill -o ~/.claude/skills/gads-offline-conversion-tag/SKILL.md

Open in another AI app

Opens the app with this repo with the prompt ready to go — no copy-paste needed.

Connect the whole catalog (MCP)

claude mcp add --transport http workflowstacks https://workflowstacks.com/api/mcp

Adds a WorkflowStacks connector to Claude Code: search and load any skill here by chatting.

What's inside — free to inspect

No purchase needed

Read the entire source before you build — unlike paid marketplaces that hide it behind a buy button.

top-level files

folders

533K

source size

Apache-2.0

license

Key files

README.md

File tree

.github/

.gitignore

.prettierrc

LICENSE

metadata.yaml

README.md

template.js

template.tpl

Use with Claude

New

Skip the builder — one click puts this in Claude, Cursor, Antigravity and more.

✅ Light setup

Installs with a command or two; your AI agent can do it for you.

Try it instantly — no install

Claude Code

mkdir -p ~/.claude/skills/gads-offline-conversion-tag && curl -fsSL https://workflowstacks.com/api/skills/gads-offline-conversion-tag/claude-skill -o ~/.claude/skills/gads-offline-conversion-tag/SKILL.md

Open in another AI app

Opens the app with this repo with the prompt ready to go — no copy-paste needed.

Connect the whole catalog (MCP)

claude mcp add --transport http workflowstacks https://workflowstacks.com/api/mcp

Adds a WorkflowStacks connector to Claude Code: search and load any skill here by chatting.

Quick Actions

Details

Creator

stape-io

Language

Smarty

Do this with a working workflow

Pages we wrote and tested that put a skill like this to work — importable n8n templates, outcome guides and Claude Desktop configs.

Outcome guide

Automated marketing performance reports

The workflow reads your performance metrics and writes the narrative for you — this week at a glance, what moved and why, what’s next — then sends it on schedule.